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UNIVERSAL MUSIC CLASSICAL MANAGEMENT & PRODUCTIONS (UMCMP) PARTNERS WITH FIRST CLASSICS

Long-Term Agreement to Reshape the Enjoyment of Live Classical Music in Germany



July 29, 2009 - Universal Music Classical Management & Productions (UMCMP), a division of Universal Music Group, the world’s leading music company, and First Classics GmbH, the new network of top German classical music concert promoters, have announced an innovative long-term agreement for organizing concerts in the field of classical music.

With First Classics, the chart-topping classical stars represented by UMCMP and Universal Music Group gain access to the only nationwide network in 10 cities and 27 concert series of leading, regionally-experienced classical music concert organizers and the best concert halls in Germany. And First Classics gains preferred access to the world’s leading classical artists of UMCMP and UMG in Germany. Moreover, fans and classical music artists alike will now benefit from the most comprehensive, extensive and creative national presentation of live classical music in Germany. Both companies will work together to deliver innovative and dynamic classical music programs to fans, with initial projects debuting this autumn and on a larger scale in the 2010/11 season. Existing contracts for UMCMP artists will be honored.

“As we continue to expand our business and further Universal Music Classics’ leadership as the industry’s only full-service classical music company, we are delighted to be working with Andreas and all of the key promoters across Germany that make up First Classics,” stated Christopher Roberts, President of Universal Music Classics & Jazz. “Working to create, package and promote concerts for great artists will not only round-out what we are already doing in the areas of recorded music, management, media and merchandising, but allow us to create even more opportunities for our artists and management clients.”

“For us, First Classics is the perfect partner because it focuses on artistic quality and reaches out to a well-informed public that wish to experience the stars of classical music as well as new artistic developments,” commented Manfred Seipt, UMCMP Managing Director . “By working closely with our group’s labels such as Deutsche Grammophon and Decca, we will, through this new partnership, be able to present artists in Germany more successfully than ever before. We are already working intensely together with our partners on the 2010/2011 season.”

“The partnership with Universal Music opens up new opportunities for us to include top international stars on our prestigious concert series and also allows us to familiarise our public with the stars of tomorrow,” added Andreas Schessl, Managing Director of First Classics.

About Universal Music Classical Management & Productions

Universal Music Classical Management & Productions, with its head office in London, is part of the Universal Music Group and is a global leader in the field of artist management and event production/promotion in classical music. Its roster of artists includes global stars Anna Netrebko, Rolando Villazón, Elina Garanca, Thomas Hampson, and many more. UMCMP also organises tours for leading artists such as Cecilia Bartoli, Bryn Terfel, Roberto Alagna, and creates television and media projects for other Universal Music artists including Sting.

About First Classics GmbH

First Classics GmbH was founded by renowned private German concert organisers who are predominantly active in the field of classical music. It develops projects for classical music and arranges tours for leading artists and ensembles. The founding partners of First Classics GmbH are Andreas Schessl (MünchenMusik, NürnbergMusik, StuttgartKonzert), Cornelia Schmid (Konzertdirektion Schmid Hannover, Frankfurter Konzertdirektion), and Reinhard Söll (Odeon Concerte Regensburg, Pro Arte Konzerte Essen and Mannheim). Together, the First Classics partners organise almost 500 concerts per season within the framework of 27 classical concert series in 10 cities. The network is complimented by “preferred partners” in all German cultural centres

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