UNIVERSAL MUSIC PUBLISHING GROUP UNVEILS NEW BRAND IDENTITY
TO AMPLIFY THE IMPORTANCE OF SONGWRITERS AND THE TEAMS BEHIND THEM

 

LOS ANGELES, June 9, 2026 — Universal Music Publishing Group (UMPG) today unveiled its new brand identity, establishing a distinctive voice, visual system, and global positioning centered on the cultural importance and influence of songs and songwriters. This new identity is brought to life in the redesigned UMPG website.

“Everything in music starts with a songwriter. Great songs transcend generations, geographies, and formats long after trends fade. Our new brand is about celebrating the enduring power of songwriting and giving it a clear voice, a lasting home, and a stronger future. It’s an open, evolving identity dedicated to songs, songwriters, and the people behind them; taking on new meaning wherever music goes,” said Jody Gerson, Chairman & CEO, UMPG.

The new logo is bold and simple, while being deliberately open to different interpretation. As a symbol, it represents the four corners of the planet—standing for a worldwide community of songwriters and reflecting how UMPG’s reach helps great songs travel across borders and cultures. The circular space at the center of the logo can also serve as a camera frame for songwriters, highlighting their talent and creativity at the heart of the cultural conversation.

The new UMPG brand identity is a complete, colorful toolkit, uniting UMPG’s global teams and enabling each area of the business to articulate its role in protecting and amplifying songwriters. In addition to the new logo and visuals, the identity includes a purpose statement: Universal Music Publishing Group exists to advance the collaborative, personal, human act of creating songs. We get songs heard. We get songwriters paid. Wherever songs go, We are a world ahead.

Coinciding with the rollout of its new brand identity, UMPG is introducing Publishing 101 beginning June 16. Designed to demystify the world of music publishing, the short-form videos feature members of UMPG’s global team explaining key aspects of the business—from A&R and sync licensing to royalties and administration—while providing an inside look at how music publishers support songwriters at every stage of their careers. New videos will be posted each Tuesday at 9 a.m. PT across UMPG’s digital and social platforms, including umpg.com, Instagram, TikTok and YouTube.

The UMPG brand identity was developed with GrandArmy, the award winning, multi-disciplinary creative agency, which has also worked with a diversity of brands including A24, NPR, Adidas, Lonely Planet among others. UMPG’s internal Audio Branding team also developed a unique sonic identity for the animated version of the logo.

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Universal Music Publishing Group (UMPG), the global publishing division of Universal Music Group, represents a world-class catalogue of songs inclusive of every genre. Headquartered in Los Angeles, UMPG has 48 offices in 41 countries. The company represents some of the world’s most important songwriters and catalogs, including: ABBA, Gracie Abrams, Adele, Jack Antonoff, ATL Jacob, Andrea Bocelli, J Balvin, Beach Boys, Beastie Boys, Bee Gees, Louis Bell, Irving Berlin, Leonard Bernstein, Jeff Bhasker, Justin Bieber, Benny Blanco, Nicholas Britell, Chris Brown, Tommy Brown, Mariah Carey, Brandi Carlile, Sabrina Carpenter, Michael Chabon, Nija Charles, Kenny Chesney, Desmond Child, Cirkut, The Clash, Dave Cobb, Coldplay, Luke Combs, Iván Cornejo, Lucy Dacus, Lana Del Rey, Jason Derulo, Aaron Dessner, Neil Diamond, Álvaro Díaz, Disclosure, Doechii, Drake, Bob Dylan, Billie Eilish, Danny Elfman, Eminem, Gloria and Emilio Estefan, Omer Fedi, Feid, Jerskin Fendrix, Finneas, Florence + the Machine, Fred again.., Martin Garrix, Selena Gomez, Ariana Grande, Al Green, Josh Groban, Danny L Harle, Kid Harpoon, Emile Haynie, Jimi Hendrix, Don Henley, H.E.R., Hit-Boy, Sam Hunt, Ice Spice, Carly Rae Jepsen, Rodney Jerkins, Tobias Jesso Jr., Billy Joel, Elton John/Bernie Taupin, Joe Jonas, Alicia Keys, Khea, Savan Kotecha, David Kushner, Steve Lacy, Kendrick Lamar, Lana Del Rey, Carin León, Lil Baby, Lil Yachty, Linkin Park, Lorde, Demi Lovato, the Mamas & the Papas, Steve Mac, The Marías, Maroon 5, Dave Matthews, Megan Thee Stallion, Metallica, Metro Boomin, Julia Michaels, Miguel, Nicki Minaj, Maren Morris, Mumford & Sons, Nas, Randy Newman, New Order, Pearl Jam, Post Malone, Elvis Presley, Prince, Quavo, Reneé Rapp, R.E.M., Red Hot Chili Peppers, Rex Orange County, Lionel Richie, Maggie Rogers, Rosalía, Carole Bayer Sager, Stephen Sanchez, Gustavo Santaolalla, Romeo Santos, Schoolboy Q, Stephen Schwartz, Carly Simon, Blake Slatkin, Britney Spears, Stax (East Memphis Music), Sting, Harry Styles, Swedish House Mafia, Taylor Swift, SZA, Take a Daytrip, Justin Timberlake, Brad Tursi, Shania Twain, U2, Keith Urban, Michael Uzowuru, The Weeknd, Jack White, Dan Wilson, Yahritza, Sebastian Yatra, Yusuf / Cat Stevens, Frank Zappa, Zedd and many more.

UMPG is also a global leader in Classical & Screen, Christian/Gospel and Production Music. The company is the publisher of choices for film and TV studios, providing creative, sync licensing and administration services for companies including Universal Pictures, Warner Bros. Pictures, Lionsgate, MGM, Paramount, Disney Europe (and other territories), Viacom, Amazon, HBO, DreamWorks, DreamWorks Animation, Legendary Pictures, Mar Vista Entertainment, NBC and Sesame Workshop, among many others.

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