SOUMYA SRIRAMAN APPOINTED VICE PRESIDENT OF MARKETING AND OPERATIONS, UMVD/VISUAL ENTERTAINMENT
Universal City, California, September 27, 2004 — Soumya Sriraman has been appointed Vice President of Marketing and Operations, Universal Music and Video Distribution (UMVD)/Visual Entertainment, it was announced today by Tom O’Malley, Executive Vice President, UMVD.
Based at UMVD’s headquarters in Universal City, Ms. Sriraman will oversee all departmental marketing and operational functions.
“Soumya’s extensive marketing and operations background, fresh perspective and keen insights make her an ideal fit for our exciting new division,” stated Mr. O’Malley. “We are looking forward to her immediate contributions.”
Most recently, Ms. Sriraman was Director of Marketing at Warner Home Video where she was responsible for key TV franchise properties including Friends and West Wing. Prior to that, she was Director of Brand Marketing for Universal Studios Home Video, spearheading the successful re-launches of Scarface and Animal House on DVD. In her prior capacity as Senior Manager of Category Management for UMVD, Ms. Sriraman was responsible for crafting retail planning strategies for non-vendor-managed accounts and leading category management activities for key mass retailers including Kmart and Wal*Mart.
Ms. Sriraman holds an M.S. in Transportation Engineering from Texas A&M University and an M.B.A. from University of California, Irvine.
UMVD Visual Entertainment’s mandate is to provide independent producers of video product with the highest quality of marketing, sales and distribution services. Visual Entertainment benefits from UMVD’s award winning team and customer-centric culture. Recent awards include Sparc, American Business Awards, 3 consecutive NARM awards for Distribution Company of the Year, as well as numerous retail awards.
Universal Music and Video Distribution handles the distribution and sales for such labels as Universal Motown Records Group, Island Def Jam Music Group, Roadrunner, Interscope Geffen A&M Records, MCA Nashville, Universal South, Lost Highway, Mercury Nashville, Verve Music Group, Universal Classics, Universal Music Latino, Universal Music Enterprises, Hip-O, UTV, Univision Music Group, DreamWorks, Disa, ABKCO, Hollywood, Lideres Entertainment, Lyric Street, RMM, Thump, Varese Sarabande, Walt Disney, VI Music and Viva Discos.
About Universal Music Group
Universal Music Group is the world’s leading music company with wholly-owned record operations or licensees in 71 countries. Its businesses also include Universal Music Publishing Group, one of the industry’s largest global music publishing operations.
Universal Music Group consists of record labels Decca Record Company, Deutsche Grammophon, DreamWorks Records, Interscope Geffen A&M Records, Island Def Jam Music Group, Lost Highway Records, MCA Nashville, Mercury Nashville, Mercury Records, Philips, Polydor, Universal Music Latino, Universal Motown Records Group, and Verve Music Group as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalog of music in the industry, which is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes eLabs, a new media and technology division.
Universal Music Group is a unit of Vivendi Universal, a global media and communications company.