As Universal Music Group’s next-gen Web3 label, 10:22PM has been discovering, developing and empowering artists, digital creators and brands since 2018. Providing innovative framework with a team of industry endemics, 10:22PM enables boundary-pushing talent to operate as fast and fluidly as the space requires. Through utilizing new technology and platforms, alongside first-of-a-kind strategies and execution, 10:22PM keeps its talent & IP at the forefront of entertainment and commerce. Leading the charge towards a Web3 future, sitting at the intersection of music, gaming, NFTs, Blockchain and the Metaverse.