TORONTO, January 23, 2018 – Universal Music Canada (UMC), the country’s leading music company, announced today that Kristen Burke has been promoted to Executive Vice President and General Manager, effective immediately.

In her new role, Burke will lead UMC’s strategic teams across marketing, digital, commercial affairs, promotions, communications and creative and will report to Universal Music Canada President and Chief Executive Officer Jeffrey Remedios.

In making the announcement, Remedios said, “Kristen is the coach and mentor that our artists want in their corner. She is an expert at delivering strategic and commercially successful campaigns and I look forward to breaking more Canadian artists with Kristen in her new expanded role.”

“It’s a privilege to work with the brilliant team at Universal Music Canada,” said Burke, “I would especially like to thank Jeffrey for his mentorship and inspiration.  I am excited about the opportunities open to our artists in the ever-evolving music landscape.  Canada has an abundance of incredibly talented and innovative artists and we are eager to share these artists with the world.”

Starting at Universal Music Canada in 2000 as an assistant in National Sales, Kristen’s career within UMC has steadily grown with roles including Marketing Manager, Director of Marketing, Senior Director of Brand Partnerships and most recently, Senior Vice President of Marketing.

Kristen also serves as the co-chair of OperaNation on behalf of the Canadian Opera Company and their emerging artist development program.

About Universal Music Canada

Universal Music Canada is Canada’s leading music company, engaged in recorded music, music publishing, merchandising, and audiovisual content. Home to the most comprehensive catalogue of recordings and songs across every musical genre, UMC is committed to artistry, innovation and entrepreneurship in broadening opportunities for our artists on both the domestic and world stages as well as creating new experiences for fans.

Universal Music Canada is part of Universal Music Group, the world leader in music-based entertainment.

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