New Joint-Venture Agreement to Center on Artist Development & Creative Investment


Nashville, TN, Monday, October 08, 2012 – Toby Keith, multi-platinum selling superstar, and label Principal, Mark Wright, prominent producer/President for Show Dog-Universal (SDU) Music, and Mike Dungan, Chairman & CEO Universal Music Group Nashville, today announced that Show Dog, LLC and Universal Records South have renewed their Joint Venture Agreement for Show Dog-Universal Music, LLC.

Since forming Show Dog-Universal Music in 2009, Mr. Keith and Mr. Wright have signed to their roster Trace Adkins, Joel Crouse, Rose Falcon, JT Hodges, Jessie James, Krystal Keith and Josh Thompson.

“We are committed to expanding our creative investment in all areas of country music,” stated Mr. Dungan. “Show Dog-Universal Music is on solid ground, and is uniquely situated as one of the premier custom-shop labels in Nashville. With Toby and Mark at the helm, I’m confident that they will be able to expand the label even further.”

“Show Dog Universal’s goal is to be a powerhouse label that provides better opportunities for our artists to create music and gives them room to grow; the way it is supposed to be,” said Mr. Keith. “That was our goal at the very beginning and it is what we will continue to do.”

“We are extremely proud to be part of the Universal family and their commitment and belief speaks volumes at this time in the music business,” added SDU Music President, Mark Wright.


About Toby Keith

From his first  No. 1 smash “Should’ve Been A Cowboy” to his latest Top Country Album chart-topper Clancy’s Tavern, Toby Keith has been one of the most consistent self-directed hit makers of his era.  This latest collection’s lead single, “Made In America,” topped the charts as one of the fastest rising songs in a long line of chart burners from Keith’s pen. The second hit, “Red Solo Cup,” has become the most remarkable and commercially successful country single in recent memory with a viral video with more than 30 million views while topping the top downloaded country songs. “I Like Girls That Drink Beer,” the first single from Toby’s forthcoming album Hope On The Rocks in-stores October 30th, is now racing up the charts. 

At the core of Toby’s unparalleled success is his songwriting, which has powered an astounding succession of hit songs to the tune of more than 80 million spins on commercial radio stations nationwide. He has been honored by the Nashville Songwriters Association International with its Songwriter/Artist of the Decade distinction, is a three-time BMI Country Songwriter/Artist of the Year and was named the American Country Awards’ Artist of the Decade.

His albums have sold more than 36 million copies, ranking him among the top-selling all-genre artists on Billboard’s Top 200 Artists of the Decade. Keith is also Billboard’s No. 1 Artist of the Decade and No. 1 Country Songwriter of the Decade. His tours including 2012’s Live In Overdrive Tour, long sponsored by Ford Trucks, have drawn more than one million fans each year for the last decade. And his roster of I Love This Bar And Grill restaurants continues to grow, and his recently launched signature spirit Wild Shot has become the No. 1 premium mezcal in the U.S. These, among other endeavors, have earned Keith annual recognition from Forbes as one of the very top-earning entertainer/musicians in the world.

But Toby’s most rewarding experiences, as exhibited in his continual devotion to them, come from giving back. Whether it’s helping sick children and their families in his native Oklahoma through the Toby Keith Foundation or visiting American soldiers at forward operating bases in international war zones, Keith has never lost touch with the most important things in life.


About Show Dog – Universal Music

Show Dog – Universal Music, a joint venture with Universal Music Group, is a full service record label based in Nashville, Tennessee.  Under the direction of award winning producer & label president Mark Wright, the company’s roster features a varied array of established and developing talent, including Gold and Platinum-selling superstars Toby Keith (the label’s founder) and Trace Adkins, as well as emerging artists Joel Crouse, Rose Falcon, JT Hodges, Jessie James, Krystal Keith and Josh Thompson.