London, March 11, 2014 — Max Hole, Chairman and Chief Executive Officer of Universal Music Group International, has today been announced as the opening keynote speaker at this year’s Music Matters, Asia’s premier music conference, held between May 21-23 at the Ritz Carlton Millenia Singapore.  Hole’s keynote speech will take place at 10:00am on the 22nd of May.  

With Asia comprising the music industry’s second largest established market, Japan, and many of the most exciting emerging territories, the region encapsulates the challenges and opportunities facing today’s music business.

As the international Chairman and CEO of the world’s number one music company and as the operational head of Universal Music’s Asian business for over a decade, Hole brings a unique perspective and extensive experience in navigating change and identifying growth opportunities for music.

Established in 2006, the award winning Music Matters joins Digital Matters and Social Matters to offer a pioneering, 360 degree perspective of the digital entertainment industry that draws over 1500 delegates at the All That Matters week, 20-25 May 2014.



Universal Music Group is the global music leader, with wholly owned operations in 60 territories. Its businesses also include Universal Music Publishing Group, one of the industry’s premier music publishing operations worldwide.

Universal Music Group’s labels include A&M Records, Angel, Astralwerks, Blue Note Records, Capitol Christian Music Group, Capitol Records, Capitol Records Nashville, Caroline, Decca, Def Jam Recordings, Deutsche Grammophon, Disa, Emarcy, EMI Records Nashville, Fonovisa, Geffen Records, Harvest, Interscope Records, Island Records, Machete Music, Manhattan, MCA Nashville, Mercury Nashville, Mercury Records, Motown Records, Polydor Records, Republic Records, Universal Music Latino, Verve Music Group, Virgin Records, Virgin EMI Records, as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalogue of music in the industry, which includes the last 100 years of the world’s most popular artists and their recordings. UMG’s catalogue is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes Global Digital Business, its new media and technologies division and Bravado, its merchandising company.

Universal Music Group is a fully owned subsidiary of Vivendi.



Dubbed “TED meets SXSW” by Jason Mraz and billed as the gateway to the Asian entertainment industry, the award winning All That Matters is the only Business2Business2Fan event in the Asia Pacific that brings the entire music, social media and digital entertainment ecosystems together along with thousands of fans.

Combining Digital, Social & Music Matters, All That Matters is packed with thought-provoking conferences & workshops as well as inspiring talent mentoring, creative academies and networking sessions. At night, delegates and fans are entertained by some of the world’s best talent at Music Matters Live and the YouTube FanFest.

One part conference, one part music festival and one part creative academy, Music Matters is the pioneer music industry event in the Asia Pacific region.  Now into its ninth year, Music Matters brings together the most influential figures in the global music scene looking to discover new business opportunities and unearth new talent with a programme that delivers insight and debate from leading industry thought leaders.

Fully endorsed by both the Singapore Tourism Board (STB), and Infocomm Development Authority (IDA) All That Matters takes place on 20-25 May at the Ritz Carlton Hotel, Singapore and at a number of live music venues in and around Singapore.