GREG DREBIN NAMED EXECUTIVE VICE PRESIDENT, PROGRAMMING AND PRODUCTION FOR IMF: THE INTERNATIONAL MUSIC FEED
SANTA MONICA, CA, March 17, 2006 – Greg Drebin has been named Executive Vice President, Programming and Production of IMF: The International Music Feed, the 24 hour all-music television network, it was announced today by Andy Schuon, President, IMF.
Drebin was instrumental in to helping to develop and launch the network and, together with Schuon, was responsible for the overall direction of the channel. Drebin helped create IMF’s current program line-up including Hip Hop Society, Raw Feed, The Bridge (Latin America,), One World, Passage To India and Hello World. Drebin will continue to drive new programming and oversee all related production for the channel.
“Greg is among the best in his field and there was no question in my mind that he was the right person to bring into IMF to help me create the network,” stated Schuon. “I’m looking forward to continuing to work with him in expanding IMF even further.”
“Great pop music (hip-hop, alternative, rock, R&B, reggaeton…) is being produced in all corners of the world. But until IMF, there hasn’t been any place for this music to be seen or heard,” added Drebin. “IMF is a global pop station, we don’t play world music, we play the best music from around the world. And I’m thrilled to be working again with Andy, in a venture as exciting and limitless as IMF.”
Drebin has over 15 years of experience in network and cable programming and production. Most recently, Drebin served as Senior Vice President of Program Development for Infinity Broadcasting,. Prior to that, he was the founding head of programming and production for TechTV (launched as ZDTV), where he handled all aspects of the network launch, including brand conception, studio and set design,, as well as all programming, talent, scheduling, acquisitions and production. During his 5 years at TechTV, Drebin helped the network expand into 40 million homes and took the network into profitability. Drebin has been recognized as one of the leading developers and producers of live interactive television, having created the widely acclaimed Netcam Network, which allowed viewers to appear and interact with the network, live on-air, over the internet.
Before TechTV, Drebin spent 10 years with MTV in various positions, including promotions, publicity, scheduling, acquisitions and studio production, ultimately achieving the position of Senior Vice President, Programming and Production. He began his career at NBC Television, in a series of production oriented roles.
About IMF: The International Music Feed
IMF: The International Music Feed went live on January 20, 2005, and is the first 24 hour all-music channel to feature the best music from around the world. Music truly is universal, and IMF is committed to creating the world’s premiere music broadcast destination, featuring music videos, exclusive artist interviews and special programming. IMF is currently available on Dish Network, Channel 157. More information is available at www.internationalmusicfeed.com
IMF is funded by Universal Music Group, the world’s largest music company with wholly owned record operations or licensees in 75 countries. Its businesses also include Universal Music Publishing Group, one of the industry’s largest global music publishing operations.
Universal Music Group consists of record labels Decca Music Group, Deutsche Grammophon, Interscope Geffen A&M Records, Geffen Records, Island Def Jam Music Group, Lost Highway Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Philips, Polydor Records, Universal Music Latino, Universal Motown Records Group, and Verve Music Group as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalog of music in the industry, which is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes eLabs, a new media and technologies division, Universal Music Mobile and IMF: The International Music Feed.
Universal Music Group is a unit of Vivendi Universal, a global media and communications company.