Collection Unveiled at Republic Records Annual Grammy Event
NEW YORK, February 17, 2017 – Republic Records and TUMI proudly announce the launch of their limited-edition collaboration collection. The exclusive line was officially revealed last night during the label’s star-studded annual GRAMMY Awards event in Los Angeles, CA where TUMI served as one of the evening’s key partners.
“This collaboration represents the cultural collision of the top brands in music and luxury travel. It just made sense,” says Republic Group President, Charlie Walk.
“One of the greatest sources of inspiration and motivators is music; especially the creators and masterminds behind great artists. Partnering with Republic Records has been an exciting creative process in syncing synergies between both brands and offer TUMI’s design and functionality to the music community,” says TUMI Creative Director, Victor Sanz.
The TUMI x Republic Records limited-edition collaboration, which will be available to purchase in March, includes a TUMI T Business Class Brief Pack retailing at $495, an International Expandable 4 Wheeled Carry-On retailing at $625 and a Double Expansion Travel Satchel retailing at $395. There are currently limited quantities on hand at TUMI’s Rodeo Drive location.
About REPUBLIC RECORDS
A division of Universal Music Group, the world’s leading music company, Republic is home to an all-star roster of multi-platinum, award-winning legends and superstar artists such as Ariana Grande, Black Sabbath, Florence + the Machine, Godsmack, Gotye, James Blake, James Bay, John Mellencamp, Keith Richards, Nickelback, Of Monsters and Men, Seth MacFarlane, Zendaya, among many others. Founded by brothers and chief executives Monte and Avery Lipman, it is also comprised of innovative business ventures including American Recordings (The Avett Brothers), Brushfire (Jack Johnson), Cash Money (Lil Wayne, Drake, Nicki Minaj), John Varvatos Records (Zac Brown Band), Lava Records (Jessie J, Lorde), Monkeywrench (Pearl Jam), Casablanca Records (Stromae, Tïesto), NBC’s The Voice, XO (The Weeknd), School Boy Records (PSY, Sheppard), among others. In addition, Republic maintains a long-standing strategic alliance with country powerhouse Big Machine Label Group which is comprised of Big Machine Records (Taylor Swift, Tim McGraw, The Band Perry, Florida Georgia Line, The Eli Young Band) and Dot Records (Maddie + Tae).
Since 1975, TUMI has been creating world-class business and travel essentials, designed to upgrade, uncomplicate, and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we’re committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. Designed in America, for Global Citizens everywhere. The brand is sold in over 350 stores from New York to Paris to London and Tokyo, as well as the world’s top department and specialty stores and travel retail in more than 75 countries. For more about TUMI, visit www.TUMI.com, www.facebook.com/TUMItravel, www.twitter.com/TUMItravel.
Date: February 17, 2017