UMGD ANNOUNCES UNPRECEDENTED BLACK FRIDAY/CYBER MONDAY SALES PROGRAM
Universal Music Group Distribution (UMGD) has announced a ground-breaking sales program for the all-important Black Friday sales week designed to give physical and digital retailers the opportunity to offer the consumer current hits and catalog bestsellers at a sharply reduced price.
Both participating physical and digital retailers will be able to offer a $6.99 price point on current hit titles by such artists as Justin Bieber, Lady GaGa, Eminem, Maroon 5 and Lil Wayne. Physical retailers will be able to offer a $4.99 price on catalog greatest hits selections from such top-selling artists as Guns ‘N Roses, Andrea Bocelli and Stevie Wonder; digital retailers will have the opportunity to offer a $5.99 retail price on those catalog items.
This special sales campaign is the most comprehensive Black Friday program ever offered to physical, download and online music retailers. Candace Berry, Executive VP and General Manager of UMGD, stated, “ Black Friday and Cyber Monday have become two of the biggest sale periods for music retailers, and we wanted to create a dynamic program that would allow our customers to maximize volume on a wide variety of our product while retaining a strong margin.”
Black Friday/Cyber Monday titles include: Lady Gaga – Born This Way Justin Bieber – Never Say Never Scotty McCreery – Clear As Day Jay-Z & Kanye West – Watch The Throne Joe Jonas – Fastlife Lauren Alaina – Wildflower George Strait – Here for a Good Time Lil Wayne – Tha Carter IV Feist – Metals Eminem – Recovery Rihanna – Loud Owl City – All Things Bright and Beautiful Drake – Thank Me Later Nicki Minaj – Pink Friday Nirvana – Nevermind (Remastered) Guns ‘N Roses – Greatest Hits Andrea Bocelli – The Best of Andrea Bocelli Stevie Wonder – The Definitive Collection