LORI LAMBERT APPOINTED VICE PRESIDENT OF STRATEGIC ALLIANCES, UNIVERSAL MOTOWN RECORDS GROUP
New York, July 18, 2005 - Lori Lambert has been named Vice President of Strategic Alliances for Universal Motown Records Group (UMRG), a division of Universal Music Group (UMG), the world's leading music company. The announcement was made today by Monte Lipman, President of Universal Records, and Sylvia Rhone, President of Motown Records/Executive Vice President of Universal Records, to whom Ms. Lambert will jointly report.
Based in New York, Ms. Lambert will be responsible for creating brand partnerships and cross promotions with corporate entities and advertising agencies, strategically aligning Universal Motown artists with appropriate promotional, marketing, lifestyle and advertising campaigns. She will act as the company's liaison to the electronic gaming industry and the point person for all entertainment events and music opportunities in the world of sports. Additionally, she will be responsible for overseeing the company's Film and TV Licensing efforts.
"Lori possesses an amazing track record of translating strategic marketing plans into compelling campaigns," stated Ms. Rhone. "We are looking forward to her immediate contributions."
"We are delighted to have an executive of Lori's caliber join the Universal Motown team," commented Mr. Lipman. "Her extensive knowledge, solid relationships and experience in the strategic marketing area will be invaluable as we continue to expand the presence of our artists within the ever-evolving marketplace."
Ms. Lambert has over twenty years of music industry marketing experience. Prior to joining Universal Motown, Ms. Lambert served as Vice President of Strategic Marketing for Sony Music, where she created the department in 1998.
Universal Motown Records Group is a division of Universal Music Group, the world's largest music company with wholly owned record operations or licensees in 77 countries. UMG's businesses also include Universal Music Publishing Group, one of the industry's largest global music publishing operations.
Universal Music Group consists of record labels Decca Music Group, Deutsche Grammophon, DreamWorks Nashville Records, Interscope Geffen A&M, Geffen Records, Island Def Jam Music Group, Lost Highway Records, MCA Nashville, Mercury Nashville, Mercury Records, Philips, Polydor, Universal Music Latino, Universal Motown Records Group and Verve Music Group as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalog of music in the industry, which is marketed through two distinct divisions, Universal Music Enterprises (in the US) and Universal Strategic Marketing (outside the US). Universal Music Group also includes eLabs, a new media and technologies division.
Universal Music Group is a unit of Vivendi Universal, a global media and communications company.